| SINA.COM | ||||||||
| UNAUDITED PRO FORMA CONSOLIDATED STATEMENT OF OPERATIONS | ||||||||
| (in thousands, except per share data) | ||||||||
| Three months ended | Twelve months ended | |||||||
| June 30, | March 31, | June 30, | ||||||
| 2001 | 2002 | 2002 | 2001 | 2002 | ||||
| Net revenues | ||||||||
| Advertising | $ 5,008 | $ 5,833 | $ 5,001 | $ 23,393 | $ 21,105 | |||
| Non-Advertising | 771 | 2,730 | 2,114 | 3,290 | 7,403 | |||
| 5,779 | 8,563 | 7,115 | 26,683 | 28,508 | ||||
| Cost of revenues | ||||||||
| Advertising | 3,001 | 2,690 | 2,753 | 13,704 | 11,537 | |||
| Non-Advertising | 161 | 830 | 634 | 1,169 | 1,938 | |||
| 3,162 | 3,520 | 3,387 | 14,873 | 13,475 | ||||
| Gross profit | 2,617 | 5,043 | 3,728 | 11,810 | 15,033 | |||
| Operating expenses | ||||||||
| Sales and marketing | 4,012 | 2,890 | 3,072 | 21,669 | 12,468 | |||
| Product development | 2,227 | 1,587 | 1,574 | 9,600 | 6,666 | |||
| General and administrative | 1,969 | 2,233 | 1,920 | 7,836 | 7,974 | |||
| 8,208 | 6,710 | 6,566 | 39,105 | 27,108 | ||||
| Loss from operations | (5,591) | (1,667) | (2,838) | (27,295) | (12,075) | |||
| Other income, net | 1,485 | 717 | 1,068 | 7,336 | 4,212 | |||
| Pro forma net loss | $ (4,106) | $ (950) | $ (1,770) | $ (19,959) | $ (7,863) | |||
| Share used in computing pro forma basic and | ||||||||
| diluted net loss per share | 40,453 | 45,579 | 45,488 | 40,110 | 44,315 | |||
| Pro forma basic and diluted net loss per share | $ (0.10) | $ (0.02) | $ (0.04) | $ (0.50) | $ (0.18) | |||
| Reconciliation from GAAP results to pro forma results: | ||||||||
| GAAP net loss | $ (8,217) | $ (1,894) | $ (3,971) | $ (36,351) | $ (16,092) | |||
| Stock based compensation | ||||||||
| Cost of revenues | 80 | 29 | 31 | 414 | 133 | |||
| operating expenses | 1,330 | 473 | 520 | 7,097 | 2,208 | |||
| Amortization of intangibles | 1,687 | - | 1,687 | 6,765 | 5,063 | |||
| Loss (Gain) from equity investments | - | 442 | (300) | 894 | 562 | |||
| Restructuring charges and moving expenses | 1,014 | 263 | 1,222 | 263 | ||||
| Pro forma net loss | $ (4,106) | $ (950) | $ (1,770) | $ (19,959) | $ (7,863) | |||